OUR STORY
ABOUT US
Since our origins in 2007, our philosophy has not changed – our mission has always been putting you, our customer, first.
Our whole aim is to create the perfect experience for you and your fellow travellers, clients, friends, family or colleagues.
We have some amazing people who form our Fab 4 team – have a look at this wonderful insight into the life of a Fab 4 driver guide. Make sure to check out our full team here.
Our Mission
To be one of the world’s leading Beatles tour companies, providing unique, authentic tour experiences sustainably whilst caring for our local communities.
Our PHILOSOPHY
Leading the way in creating memorable, sustainable, genuine & authentic Beatles experiences for our customers to last a lifetime!
There are two basic motivating forces: fear and love. When we are afraid, we pull back from life. When we are in love, we open to all that life has to offer with passion, excitement, and acceptance. We need to learn to love ourselves first, in all our glory and our imperfections. If we cannot love ourselves, we cannot fully open to our ability to love others or our potential to create. Evolution and all hopes for a better world rest in the fearlessness and open-hearted vision of people who embrace life.
COMPANY HISTORY
ORIGINS
It all began in 2007 after spotting a tour bus travelling down Penny Lane - stuck in traffic. Guests were crowded on the coach and couldn't be flexible to get off, nor take good pictures from the coach! At many locations along the road (and throughout the city), people were having to lean to one side or the other of the tour bus to see anything (let alone take pictures!).
The solution was simple: create a more personalised tour experience for visitors wishing to explore The Fab4. Thus "The Original Fab4 Beatles Taxi Tour" was born.
OUR FAB DRIVER GUIDES
AWARD-WINNING TOURS
HAVE YOUR SAY
MOVING TO THE NEXT LEVEL
COVID-19 & THE NEW NORMAL
We are immensely proud to have been accredited for our hard efforts to become officially "Good to Go" through Visit England & Visit Britain as well as being awarded the "Safe Travels" award by the World Travel & Tourism Council.
TOURS FOR LOCALS
NATIONAL TRUST PARTNERSHIP
CARING FOR OUR PLANET
It's being here now that's important. There's no past and there's no future. Time is a very misleading thing. All there is ever, is the now. We can gain experience from the past, but we can't relive it; and we can hope for the future, but we don't know if there is one.
Music is like a psychiatrist. You can tell your guitar things that you can't tell people. And it will answer you with things people can't tell you.
CARING FOR
OUR PLANET
We have teamed up with our fab partners at Ecologi to take on the climate crisis. All our employed team members are part of a climate positive workforce & every month we plant trees as well as take part in several climate positive projects across the world.
latest awards & ACCOLADES
I think the most exciting thing is that you expect people our age to know the music, but actually a lot of kids know the music, and if anything is left, we have left really good music, and that's the important part, not the mop-tops or whatever.
